This project is focused on redesigning the packaging for Albanese World's Best Gummi Peach Rings. Upon researching more about Albanese, I learned that the company is one of the leading innovators in the gummy candy industry, from creating the only gummies to not freeze in ice cream to even owning gummy vitamin brands. With this in mind, I wanted to create scientifically inspired packaging that showcased the forward-thinking, innovative nature of the Albanese brand. In keeping with the typographic nature of the packaging, I used the letter o from the typeface I selected to represent the Gummi Peach Rings themselves.